Management Team
Edwin Okamura
President
Edwin is president, board member and investor in Pipeline. Prior to joining Pipeline in 2006 as vice president of marketing, Edwin served as vice president of marketing and client services for Rainmaker Systems (NASDAQ: RMKR). During his tenure, revenue increased 20%+ quarter over quarter, and became profitable for the first time as a publicly traded company. Before his promotion to Rainmaker's executive staff, he served as Partner for QuarterEnd, Inc., a privately held company that he co-founded and scaled to $12 million in revenue.
Edwin has held senior-level marketing positions at a wireless supply chain management and CRM software companies—including Agile Software and Siebel systems. Before his technology stint, Edwin hailed from the agency side where he represented clients like McGraw Hill, The Wall Street Journal, Bank of America, Synoptics and numerous start-up technology companies. During his 7-year tenure at a leading international direct marketing agency, he managed offices in the US, Singapore and Mexico.
Away from the office, Edwin is married with two fast-growing girls, is an avid distance and trail runner, and food and wine junkie. 
Brian Dudley
Vice President and Founder
Brian is founder, chairman of the board and vice president. In his capacity he assists in strategic direction for Pipeline, while managing the retention and acquisition of new clients. Prior to acquiring Pipeline (FKA Decarolis Direct) from Decarolis Design & Marketing (DDM), Brian was the top sales producer for three consecutive years. During his tenure he grew his client base and doubled the company’s revenues.
Before joining DDM, Brian was president and CEO for MX3 Productions, a creative services firm specializing in interactive direct marketing campaigns. DDM acquired MX3 in 2003. Prior to founding MX3, Brian served as sales manager for the international telesales division of Euro Currency Research based in the Netherlands. He later launched their US operations boasting clients like Coca Cola, Phillips, Deutsche Bank, Samsung, Merrill Lynch Bank and Finnet International.
In his limited free time, Brian can be seen doing just about anything outside—all in the company of his wife and three children.
Mike Dudley
Director of Call Center Operations
Mike is director of call center operations, and one of Pipeline’s first employees. Mike is responsible for all aspects of company-wide call center operations, from home-based recruiting, and training to employee incentive initiatives.
Before assuming his promotion and employment with Pipeline, he served as an inside sales representative for Global Market Research from 2001 to 2003, a financial forecasting company. His hands-on experience managing call centers, combined with his entrepreneurial spirit has led to the steady growth and increased performance of Pipeline call center operations.
Phil Boucher
Creative Director
Prior to joining Pipeline in 2006, Phil worked as an interactive multimedia designer for five years in Silicon Valley. He has worked on many successful projects, and with a wide range of clients including Borland, Cisco, Tyco Electronics, Synopsys and GE.
Phil is involved in creating cutting-edge digital art. His work has been featured at Macworld in New York, at the Los Angeles Center for Digital Art, in Digital Photography & Design magazine and at numerous shows, galleries and websites around the world. In 2003 Phil created an Addy Award-winning CD-ROM project for Comstor, and in 2007 he created a San Francisco Club of Litho and Printing Award winning CD mailer for lnfineon.
Phil received his BFA in Computer Design and Photography from the University of Massachusetts. While attending UMASS, he studied motion graphics with an emphasis in animation, and has contributed to the creation and conceptualization of digital art and characters for CG projects at the Center for Research in Art & Technology.
In his free time Phil enjoys playing basketball, jiu jitsu, photography, and creating art.
Claudia Culver
Account Director
Claudia is Pipeline’s Account Director in charge of managing, nurturing and growing Pipeline’s key current accounts, by providing strategic and marketing leadership. Prior to joining Pipeline in 2008, she had eleven years of experience in various marketing and sales roles within the high tech, medical and financial industries. Among some the key positions held, Claudia was a Marketing and PR Operations Manager at FileMaker (Apple subsidiary), in charge of planning and implementing marketing projects, campaigns, events and communication programs.
Claudia received a Masters in International Business with emphasis in Marketing and a Bachelor of Business Administration, both from Golden Gate University.
Outside of Pipeline Claudia enjoys spending time her family and friends, traveling, engaging in outdoor activities, movies and more.
Dave Kennedy
Director of Data Operations
Prior to joining Pipeline in 2006, Dave worked as the Director of Sales at International Aquatic Trades where he Increased total company sales by 17% in four months and new account sales by over 60% in his first quarter. At Pipeline, Dave has successful executed campaigns for a wide range of clients including Apple, Infineon, Juniper, Borland, NetApp, Data Domain, CA, EBay, Time Warner, Palo Alto Networks, 3Par, EMC, Silver Peak, and Coupons.com.
As Pipeline’s Data Operations Manger, Dave defines the business vision for CRM implementation and optimization. In this role, he provides SFDC consulting and administration, builds and analyzes sales and marketing efforts, creates blueprints for CRM implementations and provides best-practice training to clients to ensure user adoption and effectiveness.
Dave received his B.S., Business Management - with an Emphasis in Entrepreneurship from California State University - Monterey Bay in 2005. In his free time Dave gets pleasure from spending time with his family and friends, playing golf, and enjoying the outdoors.
