Next time you’re considering an inside telesales representative, consider the Total Cost of Employment (TCE). On average, a representative earns a salary of $65K annually. Add the 30% for overhead and you’re pushing $85,000. Factor in the typically high turnover—resulting in ongoing recruiting, repetitive training, employee on- and off-boarding and tedious management—and your TCE begins creeping towards six figures. And, then they only make 30 dials a day. Outsourcing provides for:
- Increased Efficiency. 80 – 100 dials a day, rigid call guides, call monitoring, detailed reporting and ongoing training, equates to higher efficiency and productivity.
- Lowered Labor Costs. Lead generation, event recruitment and survey marketing can be turned on and off quickly without hiring or retaining employees. Outsourcing enables flexibility and scalability.
- Reduced Capital Expenses. Agencies invest in leading VoIP technology and software (Salesforce.com, CRM fusion, Marketbright, etc.) so you don’t need to. For the cost of a representative, you’re receiving an entire infrastructure.
- Slashed Risk. Every dollar spent on a new employee carries inherent risk. Outsourcing places the risk in the agency’s court.
Your focus should be on your core business, which probably is not telemarketing.
